India’s Digital Displays Market Shows Promising Growth up to 2033 and Possibly Beyond Driven by Increasing Digitization and Expanding Adoption

 

The India display market size was valued at USD 5,602 Million in 2024. Looking forward, IMARC Group estimates the market to reach USD 8,403 Million by 2033, exhibiting a CAGR of 4.6% from 2025-2033. The market is experiencing robust growth driven by the rising demand across consumer electronics, automotive, retail and healthcare sectors. Advancements in OLED, LED and flexible display technologies fuel innovation while smart devices and digital signage adoption boost the market demand.

Advancements in OLED and LED technologies significantly increasing the India display market share. The growth of digital signage in retail, advertising and public spaces aids the market growth. Consumer preferences will be driven upward by the introduction of higher resolution and energy efficient screens, thus leading to the adoption of advanced display technologies across various applications.

India Display Market

Investments in Research and Development: Companies are improving touch sensitivity and multi-touch capabilities to make user interfaces more intuitive.

Growing Emphasis on High-Resolution and Energy-Efficient Screens: Consumer preference for better quality visuals and eco-friendly solutions is driving the demand for high-resolution and energy efficient screens thus reshaping India’s display market. High definition 4K and 8K resolution has become the new standard for premium monitors with unparalleled clarity and detail.

India Display Industry Segmentation

We at NCN interacted with the some of the leading display brands and took their opinions on the latest market and technology trends, their productlines, and future plans, which we mentioned below.

The Latest Technology Trends and Consumer Preferences in the Displays Segment

Mr. Muneer Ahmad, Vice-President, AV Business, ViewSonic India, briefs, “MicroLED and Mini-LED technologies lead the charge by offering superior brightness, color vibrancy, deeper blacks, and improved energy efficiency over the traditional displays. AI is reshaping displays through adaptive brightness, predictive analytics, and real-time content optimization, enabling interactive, personalized experiences. In education and collaboration spaces, features like lesson generators, quiz creators, and shape recognition pens are transforming displays into intelligent, interactive tools.”

“Today, OLED technology is expanding due to its exceptional color accuracy, perfect blacks, and flexible form factors, making it highly desirable for premium consumer electronics and professional uses. There has been an increase in the demand for larger displays with sharper resolution, meeting the needs of streaming, gaming, and video conferencing users. AI is playing a pivotal role by powering real-time image optimizations such as automatic adjustment of HDR, color, contrast, sharpness, and noise reduction, often tailored to ambient lighting and content type. Additionally, AI aids predictive maintenance and device efficiency, making displays smarter and more intuitive. Smart connectivity features—like built-in casting, voice control, and seamless integration with popular ecosystems—are also becoming standard. Moreover, sustainability trends have encouraged the shift towards solid-state light sources like advanced LEDs and lasers. The interactive displays are embracing AI-driven features, ultra-high resolution, and cloud integration for smarter, more engaging experiences. BenQ’s Interactive Flat Panels (IFPs) lead with AI tools like OCR, handwriting recognition, text-to-speech, and auto content filtering via EZWrite. EDLA certification ensures seamless Google Workspace access, while ClassroomCare adds germ-resistant screens, blue light protection, and air-quality sensors for healthier learning. Overall, the convergence of high-resolution technology, AI-powered enhancements, interactive capabilities, OLED advancements, and sustainability-focused innovations are defining the future of the display market across home entertainment, education, corporate, and gaming segments,” elaborates Mr. Rajeev Singh, Managing Director, BenQ India and South Asia elaborates.

Mr. Ashish P. Dhakan, MD & CEO, PramaHikvision India Pvt Ltd explains, “Hikvision is pushing the boundaries in the display market with innovative technologies and AI features, particularly in their WonderHub interactive display. WonderHub Interactive Display, (WonderOS 4.0), is a ground-breaking operating system is designed to simplify teaching and transform classrooms with AI features like – AI Identify: Allows teachers to highlight on-screen content for instant explanations or generate interactive questions; AI Q&A: Provides quick answers to student inquiries, keeping the learning momentum going; AI Meeting: Enables real-time captions and beyond; High-Performance Hardware: Equipped with an industry-leading AI chip, 8-core CPU, 8GB RAM, and 128GB storage, ensuring seamless performance.”

“AI is making displays smarter and more user-friendly. From auto-adjusting brightness and colors to reducing eye strain with adaptive blue light control, monitors are becoming more intuitive. In gaming, AI helps with smoother visuals and better frame sync. There’s also a growing demand for ultra-wide and high refresh rate screens and Zebronics is already bringing these to users. The goal is clear: offer premium experiences with intelligent features, without the premium price tag,” Mr. Rajesh Doshi, Director and Co-Founder, Zebronics adds.

Mr. Sunil Grewal, Executive Director, Gigabyte Technology India Pvt Ltd, briefs, “Gigabyte introduced OLED monitors which uses AI-based algorithm to minimize the risks of burn-in issues and deploys it across a suite of OLED protecting technologies. OLED Care runs AI-based presets in the background with minimal interference.”

Mr. Ashish M. Khokale, Marketing & PR Manager at MSI India, explains, “With AI features that enhance MSI QD-OLED monitor’s longevity, we’ve been focusing on leveraging AI to improve user experience for the past few years. Some of our latest product innovations with AI features include – AI Care Sensor: Embedded CMOS sensors detect human presence and ambient light, enabling smart dimming, auto shut-off, and OLED burn-in prevention—all without interrupting the user experience; AI Navigator: A unified interface that auto-adjusts display settings based on usage—whether gaming, working, or watching content; AI Vision: Deep learning models enhance visibility in dark scenes, helping gamers spot hidden enemies or loot. It also boosts brightness and color saturation intelligently; Gaming Intelligence App: Allows users to control monitor settings, activate image enhancements, and manage KVM switches directly from their PC; Firmware-Upgradable AI Modules: MSI’s monitors support AI feature updates via USB, ensuring longevity and adaptability as new enhancements roll out.”

 “AI is making displays smarter and more user-friendly. From auto-adjusting brightness and colours to reducing eye strain with adaptive blue light control, monitors are becoming more intuitive. In gaming, AI helps with smoother visuals and better frame sync. There’s also a growing demand for ultra-wide and high refresh rate screens and Zebronics is already bringing these to users. Our goal is clear: offer premium experiences with intelligent features, without the premium price tag,” Mr. Rajesh Doshi, Director and Co-Founder, Zebronics puts forward.

Strengths, Specialties and Focus of Different Display Brands!

Different brands specialize and excel in providing different types of displays starting from normal monitors, gaming monitors to large format displays. Whereas some brands focus on one or two segments, others focus on several segments to leverage the opportunities.

BY Nirosha / Advik